Establish
Credibility & Authority
Your book is a statement of your expertise and a tangible way for you to share your knowledge.
Establish Credibility & Authority
Generate
Opportunities
Turn your best performing content into a book to generate leads for your business, reach a wider audience, and land speaking engagements.
Diversify
Revenue Streams
Add a new product to your site or social media profile and sell it directly to your fans. Keep 100% of your earnings when you sell your books on your website using Lulu Direct.
How To:
Your Book
Publishing your own book is as easy as 1, 2, 3! Well, 1, 2, 3, 4.
You're here because you think your business or personal brand needs a book. You're right. If you're ready to add a new product to your catalog and create something that will last longer than your business, you're in the right place. We're Lulu, and we help you publish and sell your book.
Grow Your
With A Book
Join Our Mailing List
Join Our Mailing List
Get exclusive discounts, publishing & marketing tips, and updates from Lulu. You can unsubscribe at any time.
Start Your Book
Create your free Lulu account and explore the ways a book can grow your brand, build your community, and improve your revenue.
Grow Your
With A Book
You're here because you're ready (or almost ready) to bring a book to your audience. You're in the right place. We're Lulu, and we're ready to help you publish and sell your book.
Take your podcast transcripts, social media posts, or blog and reformat them as a book.
Create cover and interior PDFs for printing (don't worry, we've got guides and videos to help).
Upload your files to Lulu to publish your book! Don't forget to order copies to review.
Once you're 100% happy, start selling your book on your website and social profiles with Lulu Direct.
"Lulu ... prints, packages, and ships the book, and notifies the customer of the status of their order. Setup was a breeze and I couldn’t be happier to have that whole process automated now!"
Daren Smith, Craftsman Creative
Daren Smith,
Craftsman Creative
"The ease of connecting Lulu Direct for WooCommerce to my website was the major reason why I chose it. I had researched multiple self-publishing options for months and Lulu by far stood out for multiple reasons."
Dr. Sherrá Watkins, Sister W.E.L.L.S. Counseling
Dr. Sherrá Watkins,
Sister W.E.L.L.S. Counseling
"Lulu Direct has given me greater control over where and how my book is purchased. This means it’s much easier to connect with readers both before and after they’ve purchased the book, and to provide supporting resources, pertinent updates, and greater value all along the way."
Marc Cicchino, The SACRED Framework
Marc Cicchino,
The SACRED Framework
How To: Your Book
Turn Your Content Into a Book
Lulu's Publishing Steps
Books For YouTubers
Repurpose your best videos into a book to supplement your video content and reach new fans.
Repurpose your best videos into a book to supplement your video content and reach new fans.
Books For YouTubers
Books for Podcasters
Turn your successful podcast into a book to attract new audiences and further monetize your content.
Books for Podcasters
Turn your successful podcast into a book to attract new audiences and further monetize your content.
Books for Bloggers
All your blog content is perfect material for a book, giving you a new product to offer your fans.
Books for Bloggers
All your blog content is perfect material for a book, giving you a new product to offer your fans.
Books for Course Creators
Supplement your online course with a textbook, workbook, or journal.
Supplement your online course with a textbook, workbook, or journal.
Books for Course Creators
Discover the Benefits of Selling Direct
Learn why successful creators choose to sell their books directly to their fans. Drawing on research conducted with The Tilt, this free infographic will help you understand the important role books play in growing your business.
Discover the Benefits of Selling Direct
Learn why successful creators choose to sell their books directly to their fans. Drawing on research conducted with The Tilt, this free infographic will help you understand the important role books play in growing your business.